Friday, November 21, 2008
Thursday, November 6, 2008
An abundance of flowers usually makes everyone think of spring, but don't underestimate the wide variety of fresh product available during the autumn months. Likewise, many people think of fall and think only of the duller rust, gold, orange and yellow tones but you can decorate your holiday table with vibrant fall flowers such as bright green micro poms (button or daisy chrysanthmum pompoms), purple liatrice, dark red coxcomb, bright red and orange dahlias and deep blue delphinium. Aside from the usual cut flowers, there is also a large amount of natural foliage and lesser known flowers on the market. Hypericum (coffee bean) comes in many tones, crespedia, cat tails, various grasses, yarrow, and several grains added to less traditionally fall flowers will still reflect the current season.
So get creative for this Thanksgiving, use unusual containers and a wider variety of flowers for your holiday table and make sure that it reflects your taste and personality as well as the season.
So get creative for this Thanksgiving, use unusual containers and a wider variety of flowers for your holiday table and make sure that it reflects your taste and personality as well as the season.
Tuesday, October 14, 2008
Monday, July 21, 2008
On-line Discount
We are offering a discount of 10% to any customer who mentions they have read our blog, visited our Myspace page or our Facebook page. We also extend the discount to anyone who has posted a review of our shop in any of the online yellow or community pages. If you regularly visit any of these types of pages, please check for our changing discounts. This 10% discount will be good until Aug. 30, 2008. Just mention you saw the offer on line or tell us where you placed the review and we will apply the discount to any order.
As usual in the summer, there is an abundance of fresh product available. Larkspur, dahlias, agapanthas, and delphinium are some of the summer favorites. We get flowers several times per week and invite you stop in to see our selection.
If you live or work in Burbank and have a few minutes between errands or at lunch, stop by to cool off and spend a few minutes among the flowers and plants in our shop. It's a nice break from a hectic and hot day.
As usual in the summer, there is an abundance of fresh product available. Larkspur, dahlias, agapanthas, and delphinium are some of the summer favorites. We get flowers several times per week and invite you stop in to see our selection.
If you live or work in Burbank and have a few minutes between errands or at lunch, stop by to cool off and spend a few minutes among the flowers and plants in our shop. It's a nice break from a hectic and hot day.
Tuesday, February 26, 2008
Customer Feed Back
We'd appreciate any customer feed back from the Valentine's holiday. Usually, we call back selected recipients approximately a week after they've received flowers, but this year we decided to start calling recipients on the holiday. We thought this would be a better way to catch any mistakes that we might have made and leave us time to correct it before the day was over. Fortunately, we only had one mistake - we missed one mylar balloon and we fixed it immediately. All of the recipients we spoke to were thrilled with their flowers and somewhat surprised to be getting a call.
Since we had already contacted the recipients once, we didn't do our regular calls a week later. We have spoken with several regular customers who've ordered flowers since the holiday and they were pleased with the vase life of their roses and the ones we gave as gifts to loved ones lasted over a week, so we're fairly sure our customers should have been pleased. But, just in case you received flowers that didn't last at least a week, please let us know.
Since we had already contacted the recipients once, we didn't do our regular calls a week later. We have spoken with several regular customers who've ordered flowers since the holiday and they were pleased with the vase life of their roses and the ones we gave as gifts to loved ones lasted over a week, so we're fairly sure our customers should have been pleased. But, just in case you received flowers that didn't last at least a week, please let us know.
Monday, February 4, 2008
Shopping Smart for Valentine's Day
Many people order flowers once a year, on Valentine's Day so it's reasonable to expect that many reading this may be searching the net for the lowerst price. Be careful. So many people are under the impression that this is a huge profit holiday for florist and it isn't quite that simple.
Imagine doing 2-3 weeks worth of work in 2-3 days. Growers must produce several times their regular crop, wholesalers must process and treat extra shipments, and retailers have somewhere around 5 to 6 times the usual number of orders. So while our prices are higher to cover extra costs, most profit is really made on volume.
If you are ordering flowers online, be sure you are ordering from a neighborhood florist. There is information all over the internet about order gatherers, direct-from-the-farm shipping, etc., but the simple fact is that if you want flowers delivered arranged in a container they will come from a local florist, so ordering them from anyone else just adds to the cost. You might see websites offering much lower prices, but they send those orders to local florists. One thing you can be sure, we will give our customers the lowest price and the highest priority, so those orders we get from online companies that are under value are usually rejected. It is not unusual for us to get an order, reject it, get it again the next day and reject it again. Once we even got the same order again, 3 days after Valentine's Day (at a higher price than originally), because no local florist would fill it.
For better or worse, flowers are expensive at Valentine's Day - just like diamonds and you know what they say about diamonds that cost a dime ....
Imagine doing 2-3 weeks worth of work in 2-3 days. Growers must produce several times their regular crop, wholesalers must process and treat extra shipments, and retailers have somewhere around 5 to 6 times the usual number of orders. So while our prices are higher to cover extra costs, most profit is really made on volume.
If you are ordering flowers online, be sure you are ordering from a neighborhood florist. There is information all over the internet about order gatherers, direct-from-the-farm shipping, etc., but the simple fact is that if you want flowers delivered arranged in a container they will come from a local florist, so ordering them from anyone else just adds to the cost. You might see websites offering much lower prices, but they send those orders to local florists. One thing you can be sure, we will give our customers the lowest price and the highest priority, so those orders we get from online companies that are under value are usually rejected. It is not unusual for us to get an order, reject it, get it again the next day and reject it again. Once we even got the same order again, 3 days after Valentine's Day (at a higher price than originally), because no local florist would fill it.
For better or worse, flowers are expensive at Valentine's Day - just like diamonds and you know what they say about diamonds that cost a dime ....
Thursday, January 31, 2008
Website Update
We have updated our delivery prices for the Valentine's Day rush. Please know that if you place an order to be delivered before Feb. 13 for local orders in Burbank, you will be charged our regular delivery fee of $9.95. For deliveries outside of Burbank before Feb. 13th, we will charge whatever the filling florist is asking. In any case, we will notify you of the total charged to your credit card.
We have also limited the number of items we are offering for the holiday. It is winter in Southern California, so some items aren't as available such as larkspur, delphinium and other local field flowers. We are offering more lilies, alstromeria, tulips, and orchids as well as standards like roses, daisies, and carnations.
All orders places before Feb. 8th will be the first to be delivered.
We will be delivering continously to all the Burbank studios ( Warner Brothers, Disney, and NBC) on Valentine's Day but we do need a phone number where we can reach the recipient. Security at the studios is such that we need exact locations and in many instances, the recipient has to leave our driver's name at the gate. Cell phone numbers are the best option and general switchboard numbers will not be acceptable. We will be making one delivery to Universal Studios, so it is extremely important that we have a phone number that the recipient will answer. If we get a voice mail and our call is not returned before we leave, we will not be able to make another attempt.
We will have one delivery person dedicated to sympathy orders on Feb. 13 and 14 so that your flowers arrive in time for all funeral services at Mt. Sinai, Forest Lawn, Valley Funeral Home, and Valhalla as well as any churches in the Burbank area.
We have also limited the number of items we are offering for the holiday. It is winter in Southern California, so some items aren't as available such as larkspur, delphinium and other local field flowers. We are offering more lilies, alstromeria, tulips, and orchids as well as standards like roses, daisies, and carnations.
All orders places before Feb. 8th will be the first to be delivered.
We will be delivering continously to all the Burbank studios ( Warner Brothers, Disney, and NBC) on Valentine's Day but we do need a phone number where we can reach the recipient. Security at the studios is such that we need exact locations and in many instances, the recipient has to leave our driver's name at the gate. Cell phone numbers are the best option and general switchboard numbers will not be acceptable. We will be making one delivery to Universal Studios, so it is extremely important that we have a phone number that the recipient will answer. If we get a voice mail and our call is not returned before we leave, we will not be able to make another attempt.
We will have one delivery person dedicated to sympathy orders on Feb. 13 and 14 so that your flowers arrive in time for all funeral services at Mt. Sinai, Forest Lawn, Valley Funeral Home, and Valhalla as well as any churches in the Burbank area.
Thursday, January 24, 2008
Valentine's Day...Again!
Everyone loves getting roses on Valentine's Day, that's why thousands of people around the world order roses for February 14th. Is your valentine like the other thousands of valentines that will be receiving those roses? Of course not. Yours is special. So - make your flower delivery special.
There are a couple of ways to make your gift stand out. You can up the volume and add on romantic items, which works exceedingly well because, well, with love more is always more, or you can individualize your gift by making it more personal.
We have books of poetry by Emily Dickenson, Tchaikovsky CDs, boxes of chocolates, plush bears, balloons, and romantic greeting cards if you need a little help showing sensitive side.
But if your sweetheart likes Mozart or the Foo Fighters, just bring in your own CD, book, or other gift and we'll gift wrap it and deliver it with your custom floral arrangement. And if your stuck, give us a call and we'll help you find just the right Valentine's gift.
Your emotions aren't generic so your expression of those feelings shouldn't be either.
There are a couple of ways to make your gift stand out. You can up the volume and add on romantic items, which works exceedingly well because, well, with love more is always more, or you can individualize your gift by making it more personal.
We have books of poetry by Emily Dickenson, Tchaikovsky CDs, boxes of chocolates, plush bears, balloons, and romantic greeting cards if you need a little help showing sensitive side.
But if your sweetheart likes Mozart or the Foo Fighters, just bring in your own CD, book, or other gift and we'll gift wrap it and deliver it with your custom floral arrangement. And if your stuck, give us a call and we'll help you find just the right Valentine's gift.
Your emotions aren't generic so your expression of those feelings shouldn't be either.
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